The Seattle Times Company is one newspaper firm that has recognized the need for change and done something about it. In the newspaper industry, papers must reflect the diversity of the communities for which they provide information. It must __1__ reflect that diversity with their news coverage or risk losing their readers’ interest and their advertisers’ support. Operating within Seattle, which has 20 percents racial minorities, the __2__ paper has put into place polices and procedures for hiring and maintain a diverse workforce. The underlying reason for __3__ the change is that for information to be fair, appropriate, and ubjective, it should be reported by the same kind of population __4__ that reads it.
A diversity committee composed of reporters, editors, and photographers meets regularly to evaluate The Seattle Times’ __5__ content and to educate the rest of the newsroom staff about diversity issues. In an addition, the paper instituted a content __6__ audit that evaluates the frequency and manner of representation of woman and people of color in photographs. Early audits __7__ showed that minorities were pictured far too infrequently and were pictured with a disproportionate number of negative articles.
The audit results from improvement in the frequency of __8__ majority, representation and their portrayal in neutral or positive __9__ situations. And, with a result, The Seattle Times has improved __10__ as a newspaper. The diversity training and content audits helped
The Seattle Times Company to win the Personal Journal Optima’s Award for excellence in managing change.
2 percents改为percent。在表示分数时,percent总是用单数. 考试大
4 将subjective改为objective。根据上下文,此处应该表示 “客观的”之意.
6 删除an。固定短语 in addition 作 “另外”解.
8 将from改为in。result in 作 “导致引起”讲.
10 with改为as。固定搭配 as a result 作“因此,结果”讲.