Sweet on the inside: The trending demeanour of sweet-eaters was found to not be created by the food, but by the nature of the consumer themselves
Americans with a sweet tooth are more likely to be friendly, scientists have claimed.
Volunteers who chose a piece of chocolate over a non-sweet food item were found to have sweet dispositions while also viewed the same by others, according to a new study.
Among chocolate-goers' characteristics, researchers found an inclination to volunteer and help others in need strongest among them.
But before chocolate flies off the shelves, it should be noted that researchers say they were able to determine whether it was chocolate's mood-lifting effect, or an independent trend in the type of recipient.
'Our taste studies controlled for positive mood so the effects we found are not due to the happy or rewarding feeling one may have after eating a sweet food,' Brian Meiers, a psychology professor at Gettysburg College in Pennsylvania, told Reuters.
The sampling of over 500 people in five studies of sweetness and agreeability was carried out by researchers at Gettysburg College, St. Xavier University in Chicago and North Dakota State University.
'It is striking that helpful and friendly people are considered 'sweet' because taste would seem to have little in common with personality or behaviour,' Mr Meiers added on his surprise of the findings.
In one of the other five studies conducted, researchers as well found a similar stereotype made by others on sweets and chocolate eaters.
'People rated those associated with sweet food higher in agreeableness,' Mr Meiers said.
That judgement was made through images of people, never met, making neutral facial expressions.
Below the images, a brief description of them was offered, like whether they enjoyed eating chocolate.
'There has been a push to find out how these traits are self-predicting of what we do with our daily life,' Sarah Moeller, a psychology professor at St. Xavier University told Reuters.
'We are showing that with these personality traits that you show subtle aspect of self,' she added.
The research was published in the Journal of Personality Social Psychology.
Everyone has got two personalities-the one that is shown to the world and the other that is secret and real. You don't show your secret personality when you're awake because you ca
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