Tackling glaring spotlights and rows of spectators models saunter down the catwalk looking effortlessly cool.
But behind-the-scenes, in the run up to the much-anticipated Fashion Week shows the atmosphere is a little more chaotic.
Crammed into a tight aisleway, the towering models sit squeezed together, one-on-one with a make-up artists, carefully avoiding electrical cables lying strewn across the floor.
With moments to go before they step onto the catwalk the women perch on bar stools while they are powdered and preened to perfection - hair in rollers and dozens of make-up brushes at the ready.
Racing against the clock the counters are awash with palettes of eye shadow, eyelash curlers and tweezers.
From Mac to Lancome the top-of-the-range selection spattered casually on the work surface is a make-up lover's dream.
And if they are feeling peckish a miniscule helping of food is to hand. Spied among the eclectic mix of products rest a few canapes, lumps of cheese and a branch of grapes.
Meanwhile calorie free Vitamin Water Zero is running on tap, half empty bottles precariously perching.
Away from the pounding music of the catwalk the models sport an off-duty look, think frayed denim shorts, harem pants, cotton Tees and rolled up shirt sleeves.
These images of the backstage dressing tables were taken moments before the Chris Benz spring / summer 2012 show which took place at the Lincoln Center in New York on Monday.
Similar scenes would have been recreated across the city this week and London will soon witness similar chaos as it gears up for its Fashion Week beginning this Friday.
Benz's show included vintage-inspired pieces, in an array of bold colours featuring floral prints and loose cuts.
To escape the hectic atmosphere backstage the American designer who studied at the Parson's School of Design, went to another area of the city. "I feel like I never have anything to do before the show in the morning." he told The Cut.
"So I went to Pastis, had an iced coffee, went to the puppy store, and then just trucked it up here."
With shows costing over £500,000 getting everything right is top priority for designers and production teams involved.
Casting director Angus Munro, who is based in New York with his company AM Casting, describes the pandemonium that he witnesses backstage.
"Girls can turn up, having done another show, with glue in their hair and painted blue. We have all that to contend with in the hours leading up to a show. It can start off very calm, then all of a sudden you have an hour left and panic takes over." He told the Daily Record.
US$250,000 (NZ$349,000) a year is an impressive paycheck for any model but it’s an income practically unheard of for a nine-year-old girl. Fatima Ptacek has modelled for Ralph L